October 16, 2026
Commission Rates 2026
- To become a seller on Hepsiburada, there is no store opening fee or fixed monthly fee.
- Commission fees are only deducted from completed sales.
- Rates vary by category; they are approximately between 6% and 25% in 2026.
- Marketplace costs don’t end with commission; there are also fixed fees per shipment.
- In online sales, profit is determined not by commission, but by the total of all e-commerce expenses.
- Therefore, regular income and expense tracking is a prerequisite for pricing.
What will Hepsiburada’s commission rates be in 2026?
Hepsiburada’s commission rates will range between 6% and 25% in 2026.
For low-margin products like gold, sales commission remains at around 6%. In the fashion and accessories sector, however, it rises above 18%. Rates are generally lower in electronics.
Hepsiburada’s commission rate depends on three factors:
- The subcategory in which the product is registered
- Seller account type (standard, female entrepreneur, international, all from Turkey)
- Seasonal campaigns and incentive programs
Even within the same store, product groups are subject to different percentages. For example, the percentage for bags might be 18%, while it rises to 19.49% for shoes. There is no single average percentage applied to the entire store.
Current commission rates may change throughout the year. Therefore, confirm the rate through your Partner panel and regularly compare deductions through your sales and financial reports .
Hepsiburada Category-Based Commission Rates for 2026
The table below shows Hepsiburada’s commission rates valid for 2026 for the best-selling product categories :
| Category | Commission Rate |
|---|---|
| Gold | 6% |
| Television | 8.34% |
| Mobile phone | 7% – 8.5% |
| Computer | 7% – 17% |
| Game console | 6% – 15% |
| Photo-camera | 10% – 15% |
| Mother & Baby | 11% – 18% |
| Pet shop | 14% – 17% |
| Home care products | 15% |
| Mobile phone accessories | 15% – 25% |
| Perfume, makeup, skincare | 17% |
| Clothing, bags, home textiles, glassware | 18% |
| Shoe | 19.49% |
| DIY store | 14% – 20% |
| Furniture | 18% – 22% |
Rates may vary by a few points depending on the subcategory. This difference should not be ignored when calculating the total e-commerce cost .
Hepsiburada Commission Rates for Electronic Products
The electronics category operates on a high turnover, low margin principle. Therefore, the margins for technology products are lower than in other categories.
- Mobile phone commission: 7%
- Tablet: Approximately 5%
- Computer commission and peripherals: 7% – 17%
- White goods and large household appliances: 8.5% – 10%
In high-volume electronic sales, the invoicing burden also increases. At this point, the use